Bruce Lippke, Director, Rural Technology Initiative, University of Washington, Seattle, WA
President, CORRIM (Consortium for Research on Renewable Industrial Materials)

Bruce Lippke is Director of the Rural Technology Initiative, a center organized with the cooperation of the College of Forest Resources at the University of Washington and Washington State Extension Services in order to more effectively transfer new technologies for managing forests for increased product and environmental values in support of rural communities. Professor Lippke is also the current President of a consortium of 14 university and professional research organizations known as CORRIM (the Consortium for Research on Renewable Industrial Materials). CORRIM is developing life cycle inventory data measuring the environmental performance of every aspect of wood materials used in construction from forest regeneration, harvest, processing, construction, building use and disposal. He was for the prior 10 years the Director of UW's Center for International Trade in Forest Products. Before that he was President of Wharton Econometrics in Philadelphia, the founding company in economic forecasting and prior to that, the manager of Marketing and Economic Research at Weyerhaeuser. He has over 30 years of experience in economic forecasting, industry analysis, environmental impact assessment, market research and management consulting.